Sydenham Arts Festival is a community arts organisation based in Sydenham, South East London. Their mission is to provide, promote and advance the Arts for the benefit of the public, in particular people who live, work and are educated in Sydenham and surrounding areas.
As a registered charity, they were in need of a digital aspect to their brand to complement their print-based marketing and encourage the involvement in arts activities they hosted in their local area.
Opacity enabled this transformation, providing Sydenham Arts with an online control panel in which they can now manage events, bookings and donations easily through the back end of their website, whilst their front end user experience is simple, easy to use and has been hugely successful with their demographic.
Design and Development
Opacity provided Sydenham Arts with a brand refresh. A core vision for the website was that it would be user focused and easy to use, particularly by retired artists who are a main component of their arts events every year.
The functionality Opacity built for Sydenham Arts includes an event ticket system which allows users to book their desired events directly through the site. Also developed was an ecommerce installation and a complete archive of all events, which is directly searchable and available to all.
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